$1M angel

Reaves Academy

Confidential · investor overview

Why now — financial literacy, measured

49.5MUS K-12 public enrollmentNCES 2024-12-05 · 2024 · direct

~13,000US public school districtsNCES CCD · 2026 · direct

39states mandate personal financeCEE/NGPF/NEFE 2025 · 2025 · direct

73%HS students who get fin-ed before graduatingNEFE 2025 · 2025 · direct

3.0%US personal saving rate — the literacy gap (live)FRED:PSAVERT · 2026 · direct

Market — TAM / SAM / SOM

$317-475MTotal addressable marketfull K-12 in the core mandate states @ $10-15/student; directly-measurable segment $100-150M · 2026 · modeled

$252MServiceable available market (628 districts, 27 states)628 large districts (211 enterprise + 417 medium) across 27 standalone-course states; NCES ELSI 2024-25 + CEE 2026 · 2024 · direct

$7MServiceable obtainable — 67 districts, Year 5Serviceable obtainable market — district-count based (not %-of-dollars). · 2026 · modeled

Capital structure

Founder membership units80%

Angel — $500K RBF + $500K membership equity15%

Unit option pool5%

Go-to-market

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Land free (teacher-led) → district Premium on mastery evidence

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Mandate-state districts + Jump$tart / CEE approved-vendor lists